Kellogg's battles Mayans

Kellogg's is taking legal action against Maya Archaeology Initiative, claiming a right over the Mesoamerican bird.

Take a look at both logos.



Kellogg's is not only taking legal action against a non-profit group that promotes Maya culture and rain forest preservation, but they also recently released a commercial that depicts a Mayan shaman traditional medicine man as a "Greedy Witch Doctor" evil-laughed villain, and Toucan Sam as the good guy.



In the commercial Toucan Sam battles the Mayan and wins. Unfortunately, Kellogg's is now battling a Maya archaeological group in court, as well.